The operating system of the precinct.
For mall groups managing tenant ecosystems. ADSR for analytics. Coalition loyalty across tenants. Fundle Reach to monetise media inventory. Fundle Brain to convert tenant data into action.
4.1×
ADSR ratio (Cosmo)
6 weeks
coalition go-live
+38%
tenant rent benchmarking lift
₹1.25–2.45Cr/yr
monetisation potential
Section 01
What you get
The Fundle stack for malls.
01
Understand shoppers
ADSR unifies footfall, dwell, tenant sales and zone performance — daily Monday review.
02
Coalition loyalty
Multi-tenant loyalty programme — visitors earn across all brands, mall owns the data.
03
Monetise media inventory
Fundle Reach lists atrium, kiosk, escalator, digital screen inventory in a national marketplace.
04
Tenant rent benchmarking
Real-time sales data informs lease renewals, percentage rent, tenant mix.
05
Marketing ROI
Fundle Brain attributes mall marketing to incremental tenant sales — the CFO finally believes.
06
Data-as-a-service
Sell footfall, demographic and consumer insights back to tenants and brand partners.
Section 02
Recommended stack
Start here. Layer the rest.
Next step
Bring the Fundle ecosystem to malls.
A working session with the Fundle team \u2014 see exactly how the stack composes for your specific use case.
