The Problem
Acquisition is expensive — paid CAC has tripled in three years. Most retailers are buying generic audiences and praying. The cheapest customer is the one your highest-CLV member looks like.
The Fundle Approach
Fundle builds lookalike audiences from your top-CLV cohorts, pushes them (hashed, consented) to Meta/Google, and captures the inbound through bill-scan/WhatsApp enrolment that takes <30 seconds.
Core capabilities
Everything you need, native — not stitched together from three vendors.
CLV-based lookalikes
Hashed audience push (consent-tracked)
WhatsApp bill-scan enrolment
30-second app onboarding
Channel-level CAC reporting
In production
D2C beauty brand
-35% blended CAC in 90 days using top-decile CLV lookalikes.
Frequently asked questions
How is this different from typical paid-social?
You're bidding against everyone for the same generic audience. Lookalike-from-top-CLV is a cohort almost no one else is targeting yet.