The Problem
Mall economics are stuck on rent + CAM. Tenant performance is opaque. Customer identity is <2%. A massive data asset is unactivated.
The Fundle Approach
Fundle's mall stack — coalition loyalty + ADSR footfall + retail-media network — turns the operator into a data platform with multiple new revenue lines.
Core capabilities
Everything you need, native — not stitched together from three vendors.
Coalition loyalty engine
ADSR footfall + heat-map + dwell-time analytics
Retail media network
Tenant settlement engine
Tenant performance dashboards
In production
Top-3 city mall operator
15-25 lakh members, ₹1-3.8 crore RMN/yr, +28% tenant repeat rate.
Frequently asked questions
Can we run a coalition across multiple malls?
Yes — multi-property coalition support, with property-level analytics and central settlement.